Street Wears

Street wears, which involves the manufacturing, promotion, sale, and resale of casual clothing in methods that eschew conventional retail channels, is one of the most striking retail and fashion trends to have developed in recent years.
Social media is frequently used to rally customers to be the first to purchase things that are only offered from the company directly, either in-person or online. Streetwear brands and their customers have a close-knit, almost cult-like relationship as a result of the expectation of a brief window of opportunity to purchase.

This is mostly due to the fact that it is creating a brand-new target demographic of younger people. The majority of streetwear’s readership is under 25 years old.